Draw & Code have developed a new experience with live events and communications agency Meet & Potato for Mercedes that utilises mixed, augmented and virtual reality.
The Mercedes-Benz Vans Immersive Roadshow represents the first time that Magic Le ... [read more]
Immersive technology means you are able to place yourself inside a world, not just to peer inside it. Like all of the tech industry, XR features a diversity imbalance - is this burgeoning sector a chance for us to finally build a diverse corn ... [read more]
New UK product SwapBots, the collectible, customisable toys and game that come to life through augmented reality, will be showcasing on the UK Pavilion at 4YFN 2019. With a successful Kickstarter campaign under their belt, and early access samples sh ... [read more]
Draw & Code co-founder John Keefe takes a look at the origins of Draw & Code as we emerged from our shell just as augmented reality was hatching as a potentially ground-breaking consumer technology...
Draw & Code are proud to announce that we are official Magic Leap Creators. This means that we have been granted early access to the Magic Leap One headset and are currently engaging in R&D ahead of potential commercial work using the near fabled mix ... [read more]
Draw & Code are working with John Lewis & Partners to create an in-store augmented reality app that forms part of a radical overhaul of its stores that brings experiences, technology and personalisation to the fore.